Metro Beautification & Environment Commission
The Country Music Association Music Festival (June 5-8, 2014) brings 80,000+ people to Nashville from all over the world. This year our affiliate conducted a cigarette litter prevention awareness campaign. With our staff and volunteers we talked with thousands of people, handed out over 10,000 pocket ashtrays (see the happy music festival participants in the photo) and picked up 7,500 cigarette butts! Our campaign was further supported by the local newspaper which ran full color cigarette litter prevention advertisements all four days of the festival! A BIG thank you to KAB for the support!